Posted tagged ‘Public relations’

Tips for Best Performance During a Telephone Interview

February 8, 2013

Nick Peters at PRSA-MD Media Training Event

(from Nick Peters’ Media Training presentation given 1/30/13)

Here are some quick tips from CommCore’s Nick Peters that could help you in your quest to conduct better phone interviews:

(1)    Stand Up

(2)    Get Away From Your Desk

(3)    Get a Headset

Most people are sitting down at their desk when giving a telephone interview.  But standing up and getting from behind your desk is more beneficial because you are more attentive and your brain is more active when you are standing up than when you are sitting down.  Wanting to use a headset will be the natural result of standing up and getting away from your desk.  It will allow clear, crisp transmission so you don’t lose sound quality on the call, and it will keep you hands free while you are formulating responses to those difficult questions coming your way.

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Personal Invite to the 2012 PRSA Mid-Atlantic District Conference

November 1, 2012

Greetings!

I’d like to personally invite you to this conference on Thursday November 8 at the BWI Four Points Sheraton. You really should come. Why? Because!

(1) You need to keep your skills sharp – Learn the latest in PR/Communication’s best practices from other DC, MD, VA pros!

(2) You love to get the inside scoop on hot industry trends and techniques!

(3) You miss catching up with colleagues you haven’t seen in awhile – Don’t miss our Happy Hour Networking Event afterwards…enjoy cocktails, see what your colleagues have been up to, make new contacts!

NEW for this year, choose from three different tracks: (1) Social Media (2) Business/Leadership (3) PR Essentials. Mix and match. No matter what career level you are in, there is something for everyone at this conference!

And, just FYI, tickets are selling pretty fast this year because we’ve got such a great lineup of speakers and topics. Don’t let someone else take your spot! Space is limited.

Register Now: http://www.prsamd.org/news/events2012/nov12-program.htm

See you there!

Nneka Jenkins
2012 Mid-Atlantic District Chesapeake Conference
Planning Committee Chair

Missed the PRSA International Conference? No Worries—Another Conference Awaits!

October 22, 2012

by Jackie Allder, Chessie Planning Committee

So, did you make it to the PRSA International Conference last week?  I would loved to have attended this year’s event in San Francisco, but my schedule didn’t work out (and I’m not sure my budget could’ve handled the cross-country trip either).  Although PRSA’s International Conference is over, there’s still a chance to hear tips, tricks, and PR’s best practices from pros in the industry this year. 

On November 8, the Maryland Chapter is partnering with several other Mid-Atlantic District chapters (National Capital Chapter, Central Pennsylvania Chapter, Central Chesapeake Chapter, and the Blue Ridge Chapter) to host the Mid-Atlantic District Chesapeake Conference (also known as Chessie). 

New for this year’s conference is three tracks to choose from — Strategic Business and Leadership, PR Essentials, and Social Media — and more than a dozen local members are presenting on everything from creating a strategic communications plan to networking effectively.

For example, you can join Barbara Haupt and Elissa Leif of MiniMatters for a discussion about the wild world of web videos, or find out how to manage the client/agency relationship with Robert Udowitz and Steve Drake of RFP Associates.

You’ll  also hear from members Rachel DiCaro Metscher, Erica Pierson, Sabrina Kidwai, Margie Newman, Veronica Brown, Amy Lestition, Rebecca Andersen, APR, Dana Vickers Shelley, and Tiffany Thomas Smith, among many others. 

Additionally, #Chessie12 features keynote speaker Amy S. Mitchell from the Pew Research Center’s Project for Excellence in Journalism. And because this year’s event is sponsored by chapters around the region, it’s a great opportunity to network with PRSA peers you might not see that often, especially during the post-conference happy hour. 

So #Chessie12 has a dozen sessions, an awesome keynote speaker, and a networking happy hour.  It’s local (hosted at the Four Points Sheraton BWI in Baltimore, MD) and costs less than $200 to attend if you’re a PRSA member and you register by November 1.  

Don’t let this one pass you by…visit http://www.prsamd.org/news/events2012/nov12.htm, download the program, and register today!

Are You Ready for the PRevolution?

September 27, 2012

Just 6 weeks until the 2012 Mid-Atlantic District Chesapeake Conference!

Wow…what a mouthful to say. But that’s what’s in store for you this year. A FULL day of education created especially to help you Strategize, Digitize and Energize!

So what will the day look like? You’ll start off with a networking breakfast to get you geared up.  Then you’ll head right into the day, choosing from a variety of topics based on what you told us you wanted to see: more business and leadership skills, more PR tools, and more social media trends. What’s more, we’ve organized the sessions into three tracks—Strategic Business and Leadership, PR Essentials, Social Media—to help you create the best experience. You can stay on one track throughout the day, or alternate between tracks. It’s all up to you!

So what else is happening? Well, this year’s luncheon keynote speaker is Amy S. Mitchell, Deputy Director for the Pew Research Center’s Project for Excellence in Journalism. Mitchell will share an insightful look at news in our digital lives. Be sure to check out Center’s 2012 State of the Media Report before the conference.

So who will be there? Last year’s conference was sponsored by three chaptersMaryland, National Capital, and Central Chesapeakebringing together PR pros from a wider area than ever before. We’re all still participating, and this year we’re excited to welcome two more chapters to the fold: Blue Ridge and Central Pennsylvania. This means there will be PR pros coming from Maryland, DC, Virginia and Pennsylvania!

So don’t delay! The conference is scheduled for Thursday November 8, 2012 at the Four Points by Sheraton BWI. Click here for more information, including a peek at the full agenda, and begin planning your day!

Are you ready?

A special thanks to our sponsors to date:

Premier Sponsor: Vocus

Premier Patron: Erickson Living

Patron: a. Bright idea

Event Photographer:  Stockfield Photography

Time is almost up…

June 16, 2010

Last day to register for the 33rd Annual PRSA-MD Chesapeake Conference. Plan to be a part of the chapter’s largest networking and educational event of the year. Check out the exciting speakers and sessions. Hope to see you tomorrow morning.

An Afternoon of Roundtables

June 15, 2010

The PRSA Maryland Chesapeake Conference is just a few days away but here’s an insider look at what to expect with the afternoon seasons!

APR ROUNDTABLE
Demystify the APR process and ask this savvy group of APRs the burning questions you’ve been dying to ask, but didn’t know who to turn to.

MEDIA PITCHING BEST PRACTICES AND WORST
EXAMPLES ROUNDTABLE
Converse with members of the media about what makes pitches sizzle and what doesn’t. Hear some of the worst pitches ever made, and why they were so bad. Media and writers include: Liz Farmer, reporter, The Daily Record; Larry Carney, executive producer, Online Content, WMAR TV; Dan Collins, APR, freelance writer and senior director of Media Relations, Mercy Medical Center.

If you still need to register, don’t fret! Just check out http://www.prsamd.org/news/events2010/jun10online.htm to sign up online.

Ten Days to go

June 8, 2010
Google Bus on the streets of Baltimore
Image by Joel Mark Witt via Flickr

Ten days from now we will be hearing from our Morning Keynote speaker Dave Troy.   Make sure to arrive early as you don’t want to miss this technology entrepreneur and one of the principal players working to bring Google’s planned fiber optic network to Baltimore.  Dave will map out his PR plan for luring Google to Baltimore as well as share his messaging, social media, and buzz strategies that made his message soar.  He’ll reveal how the plan is progressing, lessons he learned, why Baltimore is a good fit, and when the city will know Google’s decision.  Don’t miss this provocative presentation.

Dave Troy is one of the principal players working to bring Google’s planned fiber optic network to Baltimore. He is a leader and veteran of the Baltimore technology community, serving on numerous boards, including the Greater Baltimore Technology Council and the Chesapeake Regional Technology Council.

Dave is an entrepreneur, software developer, and community builder in Baltimore.  He is the founder of TEDxMidatlantic, a regional conference celebrating the power of ideas to transform society.  The first TEDxMidAtlantic event was held in Baltimore in November 2009 and featured over 20 speakers and 600 attendees.  He is also the founder of Baltimore Angels (an angel investment group) and Beehive Baltimore (a co-working community and workplace).

You can see Dave Troy’s Blog , and you can follow Dave Troy on Twitter

10 Days to go until our Annual PRSA-MD Chesapeake Conference – Register here

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